Deodrant market in india

Indian deodorant makers smell success in perfume markets

Customers are influenced by the society and this in turn creates demand for the product. Deodorant roll-ons remains a niche category The value contribution of deodorant roll-ons to overall sales of deodorants declined further in Base notes are composed of warm sandalwood, ambergris, oakmoss and musk.

Which deodorant formats are seeing most dynamic growth? As more companies launched beauty and personal care products with natural and herbal elements, the availability and adoption rate of such products increased during the review period.

This is because deodorants and antiperspirants have recently been introduced to the Indian market. Why buy this report? Deo brands have created brand equity by introducing cheaper and casual daily-wear products.

Furthermore, a deodorant should also control the sweat, body odour for long hours. This is due to the fact that this deodorant has the aroma fleets. However, in the deodorant segment in India, men have overtaken the women with a significant lead.

However, in the deodorant segment in India, men have overtaken the women with a significant lead. In addition, extensive promotional campaigns showed consumers that deodorant pumps reduce waste by providing more sprays per can Overview Discover the latest market trends and uncover sources of future market growth for the Deodorants industry in India with research from Euromonitor's team of in-country analysts.

Want to find out more about this report? In an effort to increase the penetration of deodorants in the country, the existing companies focused on expanding their product lines, whilst new entrants focused on introducing new fragrances.

Size of the global antiperspirant and deodorant market from to in billion U. In comparison to Axe, Park Avenue deodorant has hold its ground well and have managed to keep their market share intact by product differentiation through innovation in pack sizes and by launching new fragrances.

And as such, females in the country continue to use perfumes instead of deodorants and antiperspirants. Try, if you like spicy warm scent like El Paso. Moreover, the woody and musky notes of this deodorant makes it suitable for the day time.

Today, you will read on Deodorant market in India When we think about personal care products, the image of a woman comes into our minds immediately.

Deodorant roll-ons remains a niche category The value contribution of deodorant roll-ons to overall sales of deodorants declined further in Which deodorant formats are seeing most dynamic growth?

INDIAN DEODORANT MARKET

But the perfumes business may be tougher to crack than the deodorants one. These brands are building a new category.

Deodorant market in India

These sprays are ideal for men who sweat a lot. One of the primary factors for the slow growth in revenues in this category is the lack of product innovation and packaging design by companies.Inthe global antiperspirant and deodorant market is estimated to be worth about billion U.S.

dollars. Deodorant and Antiperspirant A deodorant is a personal hygiene product applied to the body to prevent body odor. Deodorants come in various forms, including roll-ons, sticks, and sprays.

There are a number of deodorants for males but there are very few deodorants for females. This is because deodorants and antiperspirants have recently been introduced to the Indian market.

Nov 13,  · indian deodorant market Share market update: Auto shares dip; Tata Motors down 3% Benchmark NSE Nifty50 index was down points at 10, while BSE Sensex was points at 34, at that time.

India Deodorant Reports: Our India report include trends, statistics, opportunities, sales data, market share, segmentation projections on the Deodorant market. page 1. Our Fragrance-Free formula is a must-have for those seeking powerful deodorant Made in Portland, OR · Award-Winning Deodorant.

Hindustan Unilever is the market leader in deodorants, with % market share. Its flagship product, Axe, is highly sought after by both middle and upper classes.

Deodorants in India

Other brands under Hindustan Unilever are Rexona and Dove, whose deodorants are popular in the Indian market too.

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Deodrant market in india
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